Web Design & SEO for Bancroft Engineering
Presenting a new website for Bancroft Engineering, a builder of standard and custom arc automated welding and cutting systems. This WordPress website highlights Bancroft’s equipment with imagery and videos.
An SEO strategy was also put into place to increase the organic search visibility of valuable keywords, improve website conversions and overall brand awareness.
Keyword research was conducted and implemented into the website optimization process. Title tags, meta descriptions, image alt-tags and body copy/headlines were added and adjusted with focused keywords on all pages of the site.
An on-going SEO strategy was implemented which included monthly keyword-focused blog posts and email marketing.
Increase in Organic Traffic
Valuable Keyword Increases