While it isn’t really recommended to judge a book by its cover, many of us still do, right? And in the same respect, many more of us judge a website by its homepage. A homepage should be something that welcomes visitors and gives them a reason to stay a while as well...
Your website is your own little slice of the internet. It should be unique, highlight your specialties and communicate why you do what you do. As a business owner, it’s tough to not only to separate yourself from the competition, but also build trust with your...
A common misconception is that SEO (search engine optimization) only needs to be done once. This couldn’t be farther from the truth. SEO is not a “set it and forget it” task. It takes time, commitment and an understanding of your target audience along with many other...
You know you need a professional website, but what the heck do you put on it? Many of us have been in this situation before. Building a beautiful and effective website takes a lot of careful planning. It takes time to craft the perfect message for each page and to...
There are thousands of WordPress plugins available for enhancing websites visually and making them easier to manage. How do you know which to trust? Many of my clients are small business owners, looking for plugin recommendations that are not only useful but can help...
Having an effective website for your business can’t be overlooked. Your website is meant to be a representation of your business – the way it looks, how it functions, and the how the message is delivered. You have to think past the design and how “pretty” the...