Digital Marketing

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Why You Need Content Creation

Why You Need Content Creation

I get a lot of question about SEO and the role content creation plays in improving your website’s rankings. The more valuable content you publish on your website, the more opportunities your potential customer has to find you in a Google search (or another search...

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Smarter Email Marketing

Smarter Email Marketing

Email marketing has been around FOREVER, but it still continues to be a staple of a well-run marketing program.  All of us can get overwhelmed by the number of emails we receive every day.  As a business owner, you want to stand out and you want your audience to look...

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Ideas for Generating SEO Content

Ideas for Generating SEO Content

Generating regular content for your website is a big piece of the SEO puzzle. It’s also an important part of any digital marketing strategy overall.   Writing original content every month, or every week can get overwhelming!  It can be a struggle to constantly be...

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SEO vs. PPC – Pros, Cons, and Strategy

SEO vs. PPC – Pros, Cons, and Strategy

Businesses of all sizes are noticing the importance of online marketing, especially through search engines.  It’s clear that your business must have a strong presence to ensure you’re front and center for your target market to find you.  So the question comes down to-...

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