Tracking with Google Analytics

Tracking with Google Analytics

If you’ve had a website for a while, you probably know about Google Analytics and maybe already have it set up to track your site.  It’s important to monitor your site’s progress and to know what is and is not working in your marketing campaign.  This tool can be used...
Why WordPress?

Why WordPress?

With over 75 Million websites running on WordPress, the platform is by far the most popular content management system (CMS) for personal and business websites.  Not only is it free to install and maintain, but there are thousands of plugins and templates, and it’s...
Smarter Email Marketing

Smarter Email Marketing

Email marketing has been around FOREVER, but it still continues to be a staple of a well-run marketing program.  All of us can get overwhelmed by the number of emails we receive every day.  As a business owner, you want to stand out and you want your audience to look...
Ideas for Generating SEO Content

Ideas for Generating SEO Content

Generating regular content for your website is a big piece of the SEO puzzle. It’s also an important part of any digital marketing strategy overall.   Writing original content every month, or every week can get overwhelming!  It can be a struggle to constantly be...
What You Need to Redesign Your Website

What You Need to Redesign Your Website

With the New Year quickly approaching, most business owners are eager for a fresh start.  I always think about what can I change and improve upon in the upcoming year that will move my business forward.   A new day, new week, or fresh month, I tend to get the same...
My Digital Marketing Process

My Digital Marketing Process

I’ve been working on a variety of digital marketing projects over the past few years and I’ve since put together a process that has been making my clients very happy! Web traffic is going up, SEO terms are ranking higher, and leads are pouring in. At the end of each...

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