I get a lot of question about SEO and the role content creation plays in improving your website’s rankings. The more valuable content you publish on your website, the more opportunities your potential customer has to find you in a Google search (or another search...
No matter what you sell or who you are selling it to, using social media as a digital marketing tool can help you grow your brand and your bottom line. If you have a good flow of content to publish on your social channels and are looking for a way to take it to the...
If you’ve had a website for a while, you probably know about Google Analytics and maybe already have it set up to track your site. It’s important to monitor your site’s progress and to know what is and is not working in your marketing campaign. This tool can be used...
Email marketing has been around FOREVER, but it still continues to be a staple of a well-run marketing program. All of us can get overwhelmed by the number of emails we receive every day. As a business owner, you want to stand out and you want your audience to look...
Generating regular content for your website is a big piece of the SEO puzzle. It’s also an important part of any digital marketing strategy overall. Writing original content every month, or every week can get overwhelming! It can be a struggle to constantly be...
Businesses of all sizes are noticing the importance of online marketing, especially through search engines. It’s clear that your business must have a strong presence to ensure you’re front and center for your target market to find you. So the question comes down to-...